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Confident, successful yet soft spoken he has over a decade of experience in Digital Marketing. His venture DigiDir is one of the finest Digital Marketing Agencies operating from Noida, […]

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]]> Sporting a very helpful and kind personality, Saurabh Chhabra, CEO & Director at DigiDir Digital Solutions Pvt Ltd always believes in keeping his foot strongly grounded. Confident, successful yet soft spoken he has over a decade of experience in Digital Marketing. His venture DigiDir is one of the finest Digital Marketing Agencies operating from Noida, India.

With Digital Marketing for companies constantly on the rise, theirs is a renowned company with 250 plus successful projects already completed and more in the pipeline.

Founders Note:

I have learned a lot about Business, SEO, Social Media Marketing, SEM (PPC), SMM, Google AdWords, Blogging, Content Marketing, etc. Learning is still in process and I believe it’s a never ending process. I’m putting efforts to create the most brilliant companies around the world. I am already helping many startups with their challenges in Digital and growth marketing.

About Saurabh Chhabra, CEO & Founder at DigiDir.

Saurabh Chhabra belongs to a Middle-Class family based in Uttarakhand. He always had dreams. So, he planned to move out of his small city and work on his dreams. He started with getting admission to one of the best Engineering colleges in Dehradun. This is the same place where Saurabh Chhabra decided to live life on his own ways and own terms.

How it Started.

saurabh chhabra digital marketing digidirSaurabh Chhabra’s journey started with blogging in 2010 when he was doing engineering in Dehradun just to earn some extra bucks. But he didn’t get success in the first 6 months. Still, he kept patience and didn’t leave hope. He spent nights blogging after college. Then one of his friends who was earning handsome income from blogging asked him to write for his blog. He offered 3K INR per month for 80-90 articles in a month. Saurabh started working for him and learned a few more techniques in the process. That is when he started working on his own blog again. Finally, monthly income was touched to 15K INR after learning from failures.

Difficulties & Challenges were always part of the Journey.

After the first payment, his blog was penalized by Google because of some Google Updates. But he didn’t give up and started a new blog with that 15K INR savings. He started earning 10K-15K INR again after 3-4 months with hard and smart work. And again after 6 months, another blog got personalized by google. He checked every possibility of errors in strategy and started again. In the next 1 year, no blog of Saurabh was penalized. The new blog started. This was the last semester of his college. And soon, he started earning 20-25K INR monthly from blogging and then 1 lakh to 1.5 lakhs monthly. But still, he was afraid, will any organization hire him after college

With practical experience, he wanted to look out for a job. However, he was not confident about his placement. He mentioned, his communication skills were not as per any companies’ requirements or standards. Still, he tried and appeared for interviews. In 98% of the interview rounds, he was rejected in the first round of their hiring process.

When Opportunity Strikes…

Then one more startup visited and again the process started with “Group discussion” and he was very reluctant to even appear for it. However, the Company’s founder made it compulsory for everyone to speak on a topic during the Group Discussion. When he was asked what I do during free time? He shared every detail of whatever he did in relation to blogging. Saurabh was the only person who got shortlisted that day in college placement. And he was offered a salary of 13K INR per month (probation period). He accepted the offer and joined and started giving results.

After more discussion, Saurabh Chhabra shared, he got a good hike in salary after a few months. He added, “learned a lot from the challenges I was getting day by day in my first organization. Then I started understanding algorithms of Google in-depth and I researched everything related to the search process, keywords and executed new ideas.”

After 1 year, Saurabh left his job and joined another startup and worked for 2.2 years for them and got a chance to learn and execute new ideas again.

How DigiDir Started and what was the motive behind this.

In 2017, Saurabh planned to start his own business. But things were not in favour as he had not much savings. So, he decided to join a new job in Noida. Parallelly, he got some freelance projects. It was tough to manage freelance work with a job. However, he gave his best shot. He added, “my personal life was literally in shatters. I was not getting time for myself because I wanted to perform on each project I was handling parallel to my dream to start my own company soon.

In April 2018, all my hard work started showing colors. I quit the job and started DigiDir, a Digital Marketing Agency and continued working on freelance projects only. I started DigiDir with only 10K INR savings.

Then some businesses discussed their Digital Marketing challenges with me and asked me to provide Digital Marketing services to them. I started alone and hiring was a big challenge. Finding the right people was always challenging.”

This is how Saurabh Chhabra entered into Digital Marketing and started his own venture Saurabh learned everything from Google, YouTube and some other sources on Internet but now he is giving Business Consulting, Digital Marketing Consulting and Digital Marketing training to students, working professionals, and business people.

How he Grew From One-Man Army To A Good Team

It was tough at the beginning. So, he trained one employee. Focused on quality and then other employees joined. People started trusting Saurabh and his strategies and DigiDir kept growing. So, right now he is helping lots of businesses with their Digital Marketing challenges in India, Australia, Canada, Mauritius, Dubai, Amsterdam, and the USA.

Going digital can lead you through to an enormous audience across the globe. The reach is huge and at the same time, the medium is very cost-effective and hassle free. Tracking customers and marketing efforts become easier. The customers also develop brand loyalty. They can also leave feedback about the products or services which then maps the customer expectations and satisfaction effectively.

Everyone feels comfortable being online. Customers prefer online more than offline these days. People are pressed for time which is why they don’t have time to search for local stores or even go through traditional marketing mediums. So, businesses to promote themselves better should use the digital mode.

saurabh chhabra ceo and founder digidir

After DigiDir’s first Anniversary, Saurabh added Digital Marketing Course and Website Development services to his list. DigiDir celebrated its 3rd business anniversary on 25th April 2021. He also foresees setting up Digital Marketing Institutes.

Who Inspired Saurabh To Become Bigger And Better?

He compares his today with yesterday and he finds it better. He keeps watching motivational and inspiring videos and keeps learning and acquiring more skills. This certainly keeps me going. We will reach the tip for sure.

After lots of small and big challenges during this journey, he never gave up. He knows better how to keep himself motivated in any situation.

He added, “Patience is the key. Keep your mind calm. You can fight in any situation. Some false allegations tried stopping me in the past few months. But nobody stops you when you’re doing something good and some people trust you who actually know you”

Since DigiDir started, Saurabh’s main focus was to deliver quality. He is trying to fill a gap in the digital marketing industry and he was able to do it for many business people across India and outside India also. He further added, “Building a team who can trust on your ideas and strategy was really difficult. Money was never my priority since I entered this industry”.

DigiDir is a one stop solution to all your digital marketing needs. For Digital Marketing Course, Digital Marketing Consulting or Digital marketing services, Website Development, contact Saurabh. He will guide you with the right strategy and execute it.

We wish Saurabh Chhabra Good luck for his journey ahead.

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]]> https://edumovlive.com/how-saurabh-chhabra-started-digidir-a-digital-marketing-company/feed/ 0 Small Changes in Your Daily Life for Green Living: Make your Life Environment Friendly https://edumovlive.com/small-changes-in-your-daily-life-for-green-living/ https://edumovlive.com/small-changes-in-your-daily-life-for-green-living/#respond Sun, 24 Jun 2018 09:37:41 +0000 https://edumovlive.com/?p=14153 Make your Life Environment-Friendly- According to the stats, 5000 people die every day as a result of drinking contaminated and unclean water. Environmental pollution is a real issue, and it is time it was stopped being ignored. Though a lot of people are turning towards green living, there’s still need for you to turn around […]

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]]> Make your Life Environment-Friendly- According to the stats, 5000 people die every day as a result of drinking contaminated and unclean water. Environmental pollution is a real issue, and it is time it was stopped being ignored. Though a lot of people are turning towards green living, there’s still need for you to turn around and look at the mess you’re making. Sooner or later, the harm you bring to this planet will come back to haunt you, and while most of us are still living privileged lives, there are a few who don’t have access to even the most basic of things.

It is why each of us needs to focus on making small changes in our daily lives to promote green living so you too can bring a positive transformation. So, following are some of the things you can do to be more environmentally conscious and friendly.

Stop Wasting the Water

If you’re in the habit of brushing your teeth for a full two minutes, you may be spending as much as five gallons of water! Most of us around the world like to drain water without realizing the impact we are making. According to the numbers, 40% of lakes in America are too polluted for aquatic life, fishing, and swimming. The truth we need to realize is that water is an exhaustive resource. If you continue using it the way you’ve always done earlier, we might run out of it. So, turn off that faucet while shampooing and washing your face and use the dishwasher instead of removing the dishes by hand.

Stop Wasting the Water

Say no to waste

Reducing your waste and going for minimalism is a bigger task than you might imagine. Even though it surely will take a lot of effort and commitment to go completely waste free, you should at least strive to reduce the number of things you’re throwing out. Instead of aiming for that garbage can, try and see if you can reuse the item for something else. Be creative in your uses, and you’ll find a way to reuse at least 20-30% of the things you throw out. For food items, be sure you learn how to compost because this isn’t just a great way to get rid of the waste, but also to grow things with it. For the items, you can’t reuse or compost, make sure you throw them in the recycling bin so they can still be salvaged.

Buy locally grown food

Pesticides are a significant contributor to environmental pollution. Not only are crops sprayed with these harmful chemicals when they are meant to be shipped, but also require a lot of transport fuel to get from the origin to the market. It is why you’re recommended to buy locally grown food which is not only clean from these sprays (not a 100%) but also doesn’t require as much gas to get from the farmer’s land to the shop. Remember that though these aren’t the everyday organic food items, local farmers work long and hard to preserve the freshness of the fruits and vegetables. One tip when shopping for local products is to buy 2-3 times in a week so you can get the best products possible.

Go Solar

Another significant change you can make to go green is to limit your usage of the traditional power sources. Because the electricity generated by utilities comes from resources such as coal and petrol, it is imperative that you think about solar installation and the latest smart solutions related to it. Though it may look like a considerable investment initially, going solar can have a significant impact on environmental pollution. Though it will be challenging to go completely off-grid immediately, you have to work your way towards relying on natural, renewable sources such as the sun, wind, and hydro for your power. Not only will this practice help you bring down your carbon footprint but will also teach you to turn off the lights and water when you’re not using it.

Skip the Car Ride

Who doesn’t love to sit in their air-conditioned car and go to the office without the worry of breaking a sweat? However, if you want to go green, you have to think about using your personal car as less as possible. If it’s hot outside, carpool with your friends or colleagues or catch public transport which may take longer but is much more environmentally friendly as compared to driving your car. However, if the weather conditions are pleasant outside and there’s no prediction of rainfall, you can always opt to walk or even bike to your work. These practices won’t just be an environmentally friendly alternative but will also give you an opportunity to work out.

Be more Conscious

Finally, you have to remember to be a little more caring towards the world you live in. Instead of ignoring the adverse changes that your habits are bringing to the environment, make it a point to take off the blindfold and be more conscious of what you’re doing. Simple, everyday tasks such as switching off the lights when you’re not in the room or not throwing out the trash in the seawater or the road can have a substantial positive impact on the environment. So be sure to be a little more considerate, and you’ll begin to experience a lot of change within a short time.

Though it may not seem easy and straightforward at first, it is simple to make small changes in your daily life for a green living. Making even the tiniest of changes to your routine can make a big difference. Once you’re on your journey towards being more environmentally conscious, you can also spread the word around and encourage others to do the same. Remember that the choices you may every day are critical, and every little action counts when you want to make the environment safer for your family to live in. So, what are you waiting for? Bring these small changes to your daily routine and start adopting the eco-friendly lifestyle.

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]]> https://edumovlive.com/small-changes-in-your-daily-life-for-green-living/feed/ 0 Changing The Way House Rental Space Functions -SimplyGuest Story https://edumovlive.com/changing-the-way-house-rental-space-functions-simplyguest-story/ https://edumovlive.com/changing-the-way-house-rental-space-functions-simplyguest-story/#respond Sun, 13 May 2018 16:16:20 +0000 https://edumovlive.com/?p=13772 Owning a house is emotion in India and few of the South Asian countries. Majority of the investors say that renting a house is a wiser decision when compared to buying one. Investing in stocks and other forms has higher returns compared to investing in real estate. Migration has relatively multiplied, to a yearly stream […]

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]]> Owning a house is emotion in India and few of the South Asian countries. Majority of the investors say that renting a house is a wiser decision when compared to buying one. Investing in stocks and other forms has higher returns compared to investing in real estate. Migration has relatively multiplied, to a yearly stream of nine million a year for 2011-16, from 5.5-6 million a year between 2001-11. In spite of the fact that the overview demonstrates the most noteworthy migration to Delhi, there were well more than 90 urban areas in India with yearly populace development rates of at least 3%. Against this, in 2012, the urban housing lack in India was evaluated to be just about 19 million homes, with most by far required for bringing down wage households.

Rental housing is a basic segment of the housing reaction in urbanizing nations. Over the salary spectrum, rental housing permits more prominent work versatility. For low-wage households that regularly work in the casual area, rental housing better suits their salary volatility and hazard profile. Home possession requires settled regularly scheduled instalments, for an illiquid asset that is liable to showcase chance and compels portability for the individuals who would least be able to bear to be jobless. It is access to housing, not a possession that is of essential significance.

This example plays out in urban communities as well

The statistics show that people have moved towards the same notion of investing in stocks and not in real estate, we can see that Changing The Way House Rental Space Functions - SimplyGuest Storymajority of working-class people and young entrepreneurs are spending their savings on digital currencies and commodities in recent times.

The stats might be there because of the high upfront investment in real estate when compared to stocks and currencies. But there has been a movement and the movement of living in a rented house.

Sigh, finding a house for rent in tier 1 cities in India is a tough ask! You can put your problems to rescue through SimplyGuest.

Simply Guest was founded by three people at the epitome of their career in 2015. Subbu Athikunte and Ambareesha started SimplyGuest with a vision to simplify the whole process of living in a rented house and were later joined by Mayank Pokharna. SimplyGuest doesn’t only get you a place to live but also covers monthly bills, repairs, and maintenance, etc. The list of service doesn’t end there as SimplyGuest also provides add-on services such as bicycles for workplace commute, meal delivery, and much more.

People might think that SimplyGuest is expensive when compared to competitors but any of the company does not provide the add-on services offered by SimplyGuest and if one round up the expenses of the add-on services on their own, they might end up spending more than the amount they would pay to SimplyGuest. It’s like on road price vs ex-showroom price.

The business model of SimplyGuest revolves around economies of scale along with quality home space and add-on service. They currently gross around two crore/annum and have serviced more than 600 clients.

Of the 140 beds in shared homes, 57% are occupied by women while men hold 43%. In November 2017, they started their own ladies hostel that currently has 27 beds. The occupancy rates for beds at SimplyGuest hover around 85%. At a current growth rate of 30%, they are expected to offer about 300-350 beds in shared flats and 150-200 beds in hostels within a time frame of 12 months.

The company is currently self-funded and has already rejected an offer of acquisition by one of the leading companies in India. They are also looking to raise investment, and in about five years, they see themselves managing 50k beds in shared flats and another 50k bed in hostels.

Conclusion –

We have talked about the history of retail housing, the current market, and future potential.  We have also mentioned about a startup called Simply Guest. We have talked about investment prospects, current scenario, and future market for the startup. Thanks for reading

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]]> https://edumovlive.com/changing-the-way-house-rental-space-functions-simplyguest-story/feed/ 0 5 Ways to Succeed in College https://edumovlive.com/5-ways-succeed-college/ https://edumovlive.com/5-ways-succeed-college/#respond Tue, 17 Jan 2017 21:04:31 +0000 https://edumovlive.com/?p=12262 5 Ways to Succeed in College- Whenever college is brought up in conversation, it is usually followed by stories of sleepless nights cramming for an exam, starving with the only means for food being a pack of instant ramen noodles, and the mountains and mountains of student debt that is collected. It’s not surprising that […]

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]]> 5 Ways to Succeed in College- Whenever college is brought up in conversation, it is usually followed by stories of sleepless nights cramming for an exam, starving with the only means for food being a pack of instant ramen noodles, and the mountains and mountains of student debt that is collected. It’s not surprising that a lot of people get turned off when they hear about college.

5 Ways to Succeed in College:

Of course, college isn’t for everyone, but if you are thinking about attending college, here are my top 5 ways to succeed (or just simply survive) in college…results may vary.

1. Choose Wisely-

I guess my first offer for advice is to make the right choice, and by that I mean to choose the right college. When deciding to attend college, there are a LOT of different factors that determine your choice on whether or not you want to attend it. Imagine it like this: When you buy a car, you don’t just choose a random car…why not? Because buying a car is an investment, and it’s not cheap, and if we’re going to be paying for something that’s fairly expensive…we usually want our money’s worth. So, when you’re deciding on what college you want to go to, make sure you actually LIKE it. This is why campus tours are important. You need a college where you feel like the environment is relatable to your personality. You need a college that has the major in your prospective field of study. You need a college that is going to make the next 4 years of your life happy, meaningful, and worth the cost. Don’t go to a college that has a bad atmosphere, doesn’t appeal to you, doesn’t have your field of study, or that isn’t going to better you as a person…remember, college is an investment. This is going to be different for every person.

2. Invest-

When people in 2017 mention college, one of the first controversial debates you’ll hear is the cost. College costs thousands of dollars to attend. You’ve probably heard of the dreaded “student loans.” What is the best way to pay for college? For most people that’s with money that you don’t have to pay back. Make high school count. Apply for as many scholarships as humanly possible, even if you don’t think you’ll win. Continue to apply for them while you’re IN college. I once applied for a scholarship, didn’t think I would win…ended up not winning, but the committee loved my essay so much they wrote me a PERSONAL CHECK! Search for grants. These don’t have to be paid back at all either! And sometimes you’re just going to have to suck it up and take out loans, but be smart about it. Only take out what you need and don’t take out private loans. Finance better, work during the school year, or pay off some interest to lower the debt. While all of this may seem stressful, it’s very important.
Erin Green

3. Study Hard-

One thing that I noticed over the years while I’ve been attending college is people not studying as well or as much as they should be. In college, it’s extremely easy to slack off because you only have like 2-3 classes per day, you don’t have someone forcing you to wake up, and attendance isn’t required, but you need to remember that you are paying for this and if you fail this class because you don’t study enough or skip, you just wasted a couple of thousands of dollars. Even worse, you could lose your scholarships if your GPA drops too low, thus possibly causing you to withdraw or take out loans. Everyone’s goal is to graduate with the degree that will help them get a job…it’s not going to happen if you don’t act like an adult, go to class, and study. Studying may not be as fun as partying, but it is definitely worth it in the end.
5 Ways to Succeed in College

4. Be Engaged-

You can’t possibly expect to get a job by just going to class and getting a degree? I know you’ve heard people pound you with the word “experience” or “internships.” Both are extremely important and help you tremendously in getting a job. Also, college isn’t just about academics. Join some of your college’s clubs and organizations on campus. If you like books, join a book club. If you like chess, join the chess club. If you like taking pictures, join yearbook. Also, take some fun classes outside of your major, something that can help your intelligence, or something that irequires an open mind and has lots of discussion. Take a literature or poetry course even if you’re majoring in engineering. Take a statistics class even if you’re a philosophy major. Take a politics class even if you’re a theatre major. It never hurts to try anything new.
4. Be Engaged- You can’t possibly expect to get a job by just going to class and getting a degree? I know you’ve heard people pound you with the word “experience” or “internships.” Both are extremely important and help you tremendously in getting a job. Also, college isn’t just about academics. Join some of your college’s clubs and organizations on campus. If you like books, join a book club. If you like chess, join the chess club. If you like taking pictures, join yearbook. Also, take some fun classes outside of your major, something that can help your intelligence, or something that irequires an open mind and has lots of discussion. Take a literature or poetry course even if you’re majoring in engineering. Take a statistics class even if you’re a philosophy major. Take a politics class even if you’re a theatre major. It never hurts to try anything new.

5. Be Happy!-

My last tip may seem odd, but it’s completely necessary. People hear a lot of depressing stories about their experiences in college, but I can assure you that I followed these tips and it’s helped my experience in college. You should at least have some friends in college because without friendship, what’s the point? Social interaction in college is what keeps us all sane. You will go insane without finding something fun to do besides study. Studying 24/7 is never recommended in my opinion. I think we as college students need those breaks to help relax our brains because let’s be honest, college requires a lot of thinking and it’s difficult. Whether it’s eating lunch with friends, going to a party, or just sitting out in quad, you need to do something that makes you happy. Please, don’t just take classes. College is more than just getting a degree. It is a life changing experience about self discovery and molding yourself into the person you’ll be for pretty much the rest of your life. 
 
I hope you enjoyed my tips and if you plan on entering college in the Fall of 2017, remember to study hard, have fun, and enjoy the experience!

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