w_I0? 940K0cv6`^BKjV+$w+vWy緋ApԩQ܍>nia_Kq&|Ĵ~mugxÇa4kv`.>ĨA46(E8 |vq268F1Oga{߆ɔ 3}~|'Wڿ:? 6W GӐm}}o dp9Nz$- '( Z} tQsu_V.kGMpMgNnI a}TMhqԉM7˥]fBT=gQS+ԫ`pFVzWat"Wfߩ4}]^g')W'N+2?q>?g7w~|v,WI?姳(/b]5ݽٍV.=˸E*mq-=^F1sfMbGGi>,'෧, ?%=+]OW@~9ϊ 8VгhZ- 3KzpxwNNj9=K#cE-T!8%\ՓA]t|y[{ÛBB iDKJ4uO.) Ī25,vx~byU̖]CgGwNHBQ5/wr:{2RJΊZϬ'<Ϳ'"C}=y^\kw%P=,]|x<5' .%M1OwO)҅: Uֽ/l^7z`YյOQs] CW :DuzJ6@`*  :g:%7 Nt0yC^vt{uޕB_gB@Q~VOR i7V|j.OſDo@zS5BlC)é<ݽSHNi~,GTBrI# a j;m/ hֵnOluޫ^4>"RڽN.gGau ?N+8v^ ęyvZ/n7zݳݢ1_dgnNۭ1i_9- Z8a=nl'"ŷ0- *>܁j>ٿze=L>|.yBKm]XgE=G6ڽ<=륗QA5|g^&˥vvNT^F~xQ~<;:7@̳2؞ȿ/43Ӎ>Uw{w`wgcNӓEkC7Zp;NNYZOw@*_<{a΍̺>Vb4x|;ƍhnYV> z۵Jz6VvwW;l\E7.Z7ΕLt X/q?)O vmNN=2?{G_|*{m*'JnJO߾>Q /ڏv!Gxۋ{{(OAhVO_@5) |j{G),uG"Ȉe6ڷ`6%{j8-pѽ+]a*|uY. r oO1ټ'vqqPzLlE_ "eķçks;2ſ_,} $mCr|ί7է,&/=]_m%qy:Lʐ즗%4|)˲eegݲ6G[1Qq`Y| z쁯nv'?T=' GsEcڄkz: P<.ݤ@{89Ge^ï 5ň1I2\fe ` JGj  %~{{ y|RD{>4!B?OvG*xNXf ?W PBIBZ|~2Á I,lu17 Tx6^E(Ì "e`_`9,;zsK .#Y6k ¥x`~!b!bmB^q_sο2ʄ ')286LBtg+gHrDDJw7S~c=<^ ]`Ɉ,J/nRW2gO=9n>#] ;Bqo_tW>)瀣d<wȇ\`z?knv3VЈlG|\D{!vwחoCuķ<#"@&̐o |C" `fHG}9g#E;] eqAjeɞ1z#BeXvG,|=g`7&}̦8s鴜r #z2žO8g`%R׎ғ?hx5)>mpc ]ʲJ,܌ȶիͱ".WP DXc~I94z8X I 61567BlQ$sdot_Y7 tcڕ2zt3V1xtFA6To?nw~;FA|8Gfp+葓9CWt8 1C7Ր1.ؑ1#.UJ zO7%9ax9g(? wN˄L- ْI$Gdxғ]j*=\PO9`L}ӍO0LL'*@fY9y%2iQfNU܁<^7\)z RQu IrV7bטmk}0~ANha~&7i5H0g7F&@ h!DAZGi IXE^Hr/S|3A?=񣳧kE+_vb kU%,( PE=Wn½vۍvΕ2j6#nl%f7aZ?w̯ pYq,A鬰,-oޏ]+ [ <\^Q)Fw FZ}BuQH1+?wgOg|rYU7/z W/(}BaZ|@ǘ.n#ґ_=&ww ?}t&c ZG?A>A?XpBt?MvaAk:еUI_^l/}xZ>Qm~7b.pu$(Xx2&~|w)ń-A*,!2eRD-Xҳ,ż.|.DS6Dد"LUs]5QtdXtBLs}cOUed%Q !{{^cM:d݀6pF?T-ON>\:^/IBv|gҪ|T |'{6OxEȎ@Ł'$v^@uWtn whY <@;h%~c _r TtGIqM>ȇTʅC ^ ~BEt\ 0. !RwN PԆes@2^3YzM, ݙY?~{E Bruz- O' t}`'K*$U.) H{8B \F0 - Rg!-,3`* >) yj-X+eʄ'ʘ^\ExźmPwOnQb@ wD4DaZ 0rnЇQ_,n윒?49Tf!RZtFvD)p'J\.&M55\x3Of'rp~h VQt;^Rxȋw$!Tbݥ@x&.fR'@at _| 7iu&AGg1[hކ `HCC;ZQ]nJJydQjpO IYJs^+] @ 9ͿB/ooo_OxO~zD_ľ'~o7R&{gʲ&q!i~c5 T31 y\'+Ad O if 8A2g)X=XQ1xO\}#EZ!hlh'pKf_MW]i0m`=bWۀoX7k܌p Lb5à*C"cpɶ?x׀nm>} o%Oo`*N`c4/ąoQN4^~;~߮ J_OoNIӞN^RB㨴yUub[ezxqyZlkb=}q;tW'Nyxs2/Ż*?ݏ'Qxv>Vw/ڭշNSaryooim|S*#w; k.N竂]&RrV]xt])Nӊ=^խjag89p"t{ W];9v|}nZoggW>4AUh]x1˅٪&Ua[hpxq|TΡg9oGg.>~\tsjt{7>7Ž֨:Η݋x~xx*xz|bۣoWgbqhG߽$\w3No׾:?~ܜ~z)' M]Oz>Y> W7śI5ߜNM׿~۸\hjzexZ>j7ֶݭZ(l?'U/ܘnnONR?;- cpiߞ֧zux[o}uyc.F{n{URX/>] NbKŽ=._{`^oؙ|*â^s''ZmtԽ> 7sƻt.\\4z xxiu}Kp^=mM_ϿiwZsZI8~^,70*qw#o><^X\ ha?~2[нo?9v?#>^ӧvUroWN[WFx}u߽{|gdxOWݒagg۾mtkk߅_>xѺ}h*/.*qև^0}mM[߇BbRo|'~agzm Xq=tp[[=_寏^{//?Tw}i?ߵ|]kaaǮ~kZS4{yWU龵oojc|\׮~׻'S;XūM}ְgY ۧe&;vJ{ӻsw3P%Oë}pOޗrj~_VY/̕.b\ߥW{)?ש_gfG_Z.}ZJ/UnGY@G?%OOg7cqaWv gJ\?^͆;薮U˾,oş&vz~WS?ܞZt~>lMBm\|^%7^ZeպW?~Ի/͏ZĶ=~+~՗xUU_^tmo_^'ǻÓU]_}wCWNfwēj話J.[ۇǾvΊ/{Q->{OGy +CU@Ġ3Ѡ?'U͙_eMaP8jBi x ~-ܽ c @>Sjdor8 lHwcE $"h &F{f #e7 ;}gw^htR9QTHʕBC!Wü:QPp %=+xw:!eօًlMhtK_Tq~,7( ږl?eg)ycJ0Rn)\+[QQ{ew{Ig:$mAʰ,HZLJ|3XaV9LH.{O{}ϻw_* PYTiVG\M?2=+#z cU|NJѲӍ3܋rAm()o JO`_Ng.*Y؆pU ugx>.Նce{/./ՑGVfrϿz0=9N;r3Xq֯v3~h 彩>3'iִ0ѿ2Z)([*j$b>k ! a7a%0!BaЄe9KH[eD;0b: V/oi$<H/K&n(yU=\ BH:~UE }^u@n+Fb{3HVdBTo#>݋GqKw zn!EOG]yKزsHIofK͚TuR3mf}DvyFuG/vȢ9eD*3 CdL̮gX~=o |>}V4]?ӗ]a~ZY%ŷ{2jL1KK&u=#7p1NO{"$uD$&U_7!f@O~%,!BҀY:%>~YJPΒ 6n?E?ܿ OEzgבʽOpQugz` {%`#3,d]|]@%iKgߟiu I\{OeE\W1l5>e_ۻEP T};p4.F@Y6L ,gOr;@yMy`sћuetqJ5c\T8?ʫ SCI[w ?,ʥ7*_ׯC9F+ vEK$_-;)v]~!-I}8 }^ug=6J[c_0(i$}8vx/^<)E}dli>={_? W_G_@p@ZT“˛'e1:!fza@~T7&FJI8'#P/DY\6.ʒ[vu^߹?~^'_W|3Ǭ?mcZ D?\O@K}{;4|>??{=< ~?ۿ㝃¬ i o>N ɩ! ᾁ-.g c*wzOU|[p ݂~]my ~ֆsPo{pBL? wv'a?߭R~O"'BzY2GBΪW.x<-fBx_=j|SiX:_|, c' #9[e6#IZFR!: x<ꕘukh^-D}"Cjԝp'ol3љW67@6;v34em4mKkhz:\F4֌\qǜ ,fCe6,Y/_m̺A0Z[MGkv׿j5K⮢\IԲ'e LŜY* ceE=F}pX>1Skl{>i, VH=/}}ߵӿ46xvog>NTv>KLF帶tӞ[`e1v߲_,nI;1x[ZaƩ3'fkUTi^N`qVҨ VπW]+i^ϒyxM޳7/] I+3 ;6/@ (7Xy~貱[1Ӵ\Qބm̝󪟶Ѩ-kݲ h=lh 'sbawxmk |lIS37PUpk7qXk )>\BT%׈?`mҝSw͜sr(z P_<4:ɪwbٻr4dǫP|1,[[tHک7k! .;3װKȄ*0BOFbUg:x AmЋ[^i 80j;3@-;9tn rqeό`UB5KV7 7Fp tqZo .S-4;%`lЭ7 Ґt,łă tNNX<ãC:{VQg,_" QDiga&?uJkF ?[adq,&E+WȑRQ#b (9Ƨ.NY__翮y#zݳoٓ_`/܉Zp;PB($)9Gr#g/ "Z\+mP @:%<@-Aʇ O&'j)@V<'ӅLDb}l 㜑m7۽ZcVk2f;>RVl5tQ' m\ [=t3 *@m00tuhgm=p8=?&Z>SaU-L' ݲ_~|;A(4f6&5 G >uޢV;5%[tU:PlJ(B YߞL)QytEd8}jP":#HZRem>[E3ov206rIVșq?daOfd)D*y-[b$7!8XVXFy ( h6jmDTVQP$ZcMV@T-,CziVh ͸il̨'ȷ2/'3wHgܺ cO{jZUjxھ%HB1e@@xfZY F ^SΤ7rgs%"

1Znzt<[. %SETYzo9CJ-q 0gr 1 O)k@Vni٭zُ5fw xUX*鷬4U|؁@a WS"j3H OT>W p />+id22jfEr<' Tf ૛o+v>ئL4LJ"Mde( `N{ W &/1H?eÅ I0S} R > ?eng_}v)/sIrf] m!09.0 ,pi/"LZs< t|E$T+̍vXt*LzxxjiT<&pNRB`޹@0Egܧh~b "9#6 J!>9Ag\)' qH>̏%?2~!v3(˰ f7ݒpodҒsl P`ʬxjunpJ,e^>\+s&iZ6xyyT30'qԶ͡> fOCd^T-|81f@&Z>";QsH(i^͚%Kc~bgb5qb"նb[.{Wf(BDohŸqHA<&?FX L/(}c!: )}vhƐߑZ(q5Ⱦl/bP̲C\Z7Xn6H⨨ʈ4b<" ' SJh+0gGj/fFtTfo6BH7NL.r/JU=]qd\kW?jOV s~xK:1=)H_nM^bCWӔڴ2KVRsvd|7L&VnIfD$Jd7gc-{G1آQjGY[&9SDLFw̲UO:a44eaxs뇃Mi"L#Cpp]q-MQE{ʎ j% ȯLEmqSm'6>iy?Mtۖ@ .2~6Z*X֖fOOp /];POQn8wP3K:>[$#2C"{X`8Q+my7h+],Snm WY 5| *W2\tg=)^!1!4=ˋp\lM6CXJu7 ঳#p}μrੋ%70CG['@=s 3?Yzu6u+lkE`cn@.\Lfa3\W &]I+pu]Rʞ R2}3GgFbf(brY g1j6 sبH1`?ȁ'baxD'xϺIsK>>OBh:VBs#=k$jll& ^.7l~a$?bS4xNB }cpXΞm}'ʁ+lW K`z5҅Lb7 e.D{\?Sj mRŶ^8D^\#JS2Di)ۢ4d =iƪBJGy< 裭zh Eo.8䈍br4¹KF2?;.U~d,9w㎜]ov S7J u,_!7 α y3䈚%`0A7\ |DSHg/|aL ~ ]^ouD  0,0ddL&Qml/IЦB7v X,meD>i=(S^3=NWEKĎ5d,:(%Q=l{ϰ"Veh)Bi t)BDBHRhFSl"* 2<#ҲBݶr`XN;:- 9Al8u3׺-;Z֡f˙o&\u[BœgL?p. i<`,-91S>o)B4MW W}~ސ @֦M=f]J$;gAL `bZ5(ךQ x`HGcu|#R~SP>[/brg äFÝ^ϷNjh"AYHR]{ƺm!xkP_[5+q~"H<$K_2J̌xll-{SWA(qru0 Cn "<KU9% o&cT2QSd$WmxQS^EVZzgL:'v1}1O _Yb.3IM4>&gMYkZz>EY"XX/-#hB|$ՠ>(G >1bO LF/M 0mb1öOKR:tjp` E~j~~[,)<˕3EEp@va](qi>KRboWrKbӂnؕ< Q_0CR.gaM%HQcati5JQZv,]䉫 (Y#<]fq~9i|34<2I{Vקx Afۓ`Y}ERZ'4D|?B'X֬hB#9W6u6d8냆H/}Ϗ0Ah x>[lGydY3ȵcU#`0Y(9Kgn] (<媁t'3o4ƺ(M*1Z1Yt[C}VVHVXNS:ʪAsGzranN$(^b6mg/ȯ/mgOxK}voubk3@n 6@. *3'HĆ[U(ͅ@=s-* qڙX-k4)'蕔zg24mJ ƾb.~=c &Jnld݋ ]LrS'4vYD*{a#aHxM:0:> i~403 .oc Q*eUBsKyAGW+d0G/qJ Z<;t\ژEm!ǹmHV=6͹"~+n3x (|!Mg-p$d:51z쇍[XrvU܉Lb089G>l.]ę߲^az%fp!d1{aZGr00`6_K-e|a9rEӚLJ+Gz= Lgh@4-4uy8 I`64Q@˄ݯZ˜PP)pw 4̒*cpt0V+3@E..ڏJ [[b6eϚԚ[ֻ5] Naiꯆ{54Ǔּo2~8Ce`zڒDҥp(v-1O㡦>X{FS[a!b6&za(X~! ć&ߑrf7רV1*. 怹 9^m% /|+ gиdr Lb= zo%].4'{ZOuk38i+xys81O3 '.(/a;3u<23cU(ڑ%O1n[1x.W-rnZ(3Io۲:avb."%&z}]L=CO aM "Rw,fRf~ \]:GwoN_C~ߪ2Ճ#3>Zf7FnX\Z^~&a^/BU{ :iرZ.FCyPgzpoYl4 \Fr[D / Pq ij;V/h:wځӛ4&l$(CIZ<6ҀHcp$'<'_t/!٤} 0y^ܤޅ~yNVIy  Wrd_V0=9cU;:]8mvv*ࠟMm_/֤!0ոLĦmM6g$`BC~IA3PBe6P2ў~urЭXڰGJۘ\9y-$\'ERN].Y1: ?XmREX&yJ8.}IRo$hC6u+]s˦cߣ_Xg^ 䘉+[*?KŐcED^34Wc"d^cټ ,%_$e ƵQզnؚ)W2fpfL9:ʬ|~P\Ť Ӳθi{+dR's$jrXtN՗dD/LZ3[VǴ\k33q䙏 l;f:[;t*4[$m&^r@i*#HyLSHϸ\fC 'n~oMrF,}3H7/%&Z1+E%9U#!w;qQ3[ L1x,B8t;ak*2BV!u܉3t~?)ph 0SC3f?h-U@GHZmkf^hzNsъcH _H2oe6 ƴah#;zQSȖo8L!^Wi4S.,!yA#Hm }%l.fC<b+3 4VL;Cc#䞾y^GޥCDqPSr[̘fY:UD;ENFxkk:f-?XY}Cx0gYu qԬ3ds%|U˲q+'(zKy 3룦>l (}#mYЦqNvauK%28^YX\x7 2LӲR^/ }'̈́ S fYAP*{X!gLȜ*F3XLzd#W( { m iSRisRp jeJ _Ӷ$mRD 1R%jw@Q}+B֮ϮnϮ8v3AyA2 ]!WJmd-2uODZT4 $?_@QEnn XeZGL'yx$$wOn,p+{Jj le`[;z/ЛaBy\:)={Xuoi$(v(|'h'+`ī Nryk}fKV> $ qT2\SqRhǬȲXB :J6ת ;M;n8}n"ށ!7_+gٺUӧdN/HD2rCTEa5iYP*p%ѷD3/q 7k>W֣L[s5Ĭ&/aNTټ(vK`p]%m}hwPܰDӄ9U NvnglP#xb1|fҜVL,bF"X,/V`1*j$ꮍCH;?q35LjݾDU,*e&Hp gRJ|i}3R@;y3ne$2 tTv8\!% O,sTX˅ݖPИ.1ih&ʓ  $Z?{/]'Q-0PVI6Me5TD=5ozzdi:+\- FiNZ=ˎa`/44=OL՟כG5cVSI }ev8ZF0N|3{h_J4R OOז`'Sz%1`€MKb^,ju{eM 26%" $Lb*Q"C<_ ?HYmgh${_LVV\)Uk½BoL*'bBEqL<`O]Q)rAxam0h SQ-H𚭓3=oqt ח"DU˨]a[ʰ=!;pR oڀ( 3Q؜;h[#%s53řo[j|~rrNG2 ZT-I2gkXc- M $ c D᰷o{^n~4LÒ8KcK c\fB?jQ&C'+GR*I*n72._ M0In12V ['$xsIViQmX4Kg!jr`2ʽuGy6"4Ĵur X.j*, S 2|6fUeVc%zc̯O^$46v(.ܮ;hU9G%E@Ü`zaHm,ZH5i|z%_/6\̷ Vr-Rb:ƲhIֲ݂*1w3jͦ( ĺTPv{b~0x\{n,EsΚY|Zyx%[G%3GWXC[wcd=ESc ; c/A x9뵕cESs2Yo.Y ,h܎UD p7re*Yqt"*%D!bLkRORtov n 8͛*p'‘9ʍ|mTj8(7.O-4{FVdغ]x#niS{umK=nSd5SjumS 2fxoZ:F׻i.tQ}0Xdƺ3[zo<3QُB1Y7S;ZV~H-E*d`k$IJbHٗl E20Ta(Rom,۾fCdClVE3OP`9'6b q?R5p 4ߵ^]8B_3̶\db[0T6xT!J=>[ $^LCğ?1U0o2.ǵuj+kQ7b鿵7M̟L+x`wf֖teMe滯/<) Xrg&rgTV ;e0$^rEФRWƽf*ѲO$3$=o3E:ՀMM͋)^$PbO/K=rP~` !O0)Ohl\l,[iH#wײE}WQ7fEF/b={\q_42Y0)G?<$ϟHoQ?YiL^͏*-Ȼx$H|)ʲ>L&Bc#=\?cmB) zM(hb V! Tg^G(xl`6 *>y*)(p0Y.>M >VWQp,qtU˶l) Tx =*#`}+9YYݼnEXє("  P5Cd(ͳʘ䴰~wK&Ռ!e%SgQ|aF~1ĽVIKy^ _$9X|l뢎ws2H S+0Oү\F. \4e޹%.UE1Jbrv|89rF5L4×n"D@~(2jU\<͞ta:X6k@6xa6A_͒7GS8(OEX)-bzi xZ#jKJo/z3ʄ> w*^[\-d|OW_1KDD]I=vC3ufެт<l ,NUV"D4ºG(b{f* dFS~/>&^0Va#ߐ&E 6]"w~@0 -EEDI-QH!bNLLxXlm1Mi&3!؊?oq&ׯF2"#_B-3û0X }8fiP,Xr_c؝epbT[i{19L ^{ɔX)BmG>H 9Ka +)Y ڲZm}4xt;F^kP#)}͚meL#5|7]ʥKYvfv4U- "R)@֭a"g< gN%%&WCJ  ΙG'QbX'+VM7^! bc*Z[p t\WwzL=."{񙷌E\mTǀHk¨2TzJ,?njpE"^8w`6{qnEêjb9-ƪ@V-vqtZ!cB,*M/#+bsQu s60V׷k೻&'`=ӋZU6q B.nǭM!`աaKP͏B^̕l_' w&pwY.?vGL0 X$~#d>V͞kR\VotY90 {s&3V Ww/Z4n{Ę_Uw M[[|*N{E8K3VFs;g`GhlQx(LHEE;:q HѹV()6-"A1\2k7ktOȞ8HiC8`]v p۱U=uȩ%.M!'a=vsųPBfɎ' #6A\rtfS~Q H[$5]L:7 NvG%إ\(@ 3q]P/zfΆ]Mk7J=2AԎJP^(ieXǞ_({\ aJUcEըك+y櫍h"j6^0$/4pG3WlgB2I<l4QUf7怤Z`,!/͖dFXSC%M)&5ZU4fn ;k-Re GO"Xc[ff<*Fߙru;Vva /UfMVMɜ$ e+a{ñXb=p ǭM @֜8;i،Wbn\YA7T:D,q$(wB{Q2-`l4Kk[N BgvdB Ւ"#+MEҾ`eti7X(iI9 ؝_ۊZ5\̀HǿIxV5/h 6t&a.5PNHd!PmU V0y}oHj4a=,T\D궲`|zL:p0G*LF\D9919L_P*Nb껖cqRnPW~ǝ1%[$ZkޚZa0tu儽W%i2wfJpDžy4$!_&P-00ʞJk V9"?UV"{h:\靝,/g4sS e$xҬBP6БN Lk oEsat7."n$9wb$Li5JS!h)!YR~,~W+L| t.eK v,&!=RlkP* o#?o(X 草og:|+´צW[v}=ilV(ˁ5HhZѨ1i20={Ck@>jY ,:MzVߦwNá,V[<1K߂+a+~wQ6m#R&5G,٦(F4-D\wÓZD+̓i s&Z\d66G)fp 4|3XWcI0a.6J8OɏՠzfS{CՈGIx^ ]qΏ\-y:Bh+ɀD%x살$w@yQt#WMݙZ8udImyR6!p=jței tBK*)엙3UkJFȲ(%ATt88V)?4M( "z jgUp|6M~8|WW8g6xƌ=#ϖxghe s_ǵZz]- l̴h?ccⱸ\?%}xJ_mB<` N/&Z/j`ȴ2̏,93nu ǯ='nHSH}c81)jN4Fb48gk7Ȏ$Н옎Y\ِ4q+/sB;8\HG? QmN욕Dx4˵sa6c5`pڬg(Ԯ">yU!.&כNlm&Y;6L)6b^+&~3Q7v̝GsJ"7UmV2*4ҜªkBCx .=; $7M=2UWvؑ=OvAdOa8taGQߎ Hq8$^,GX+i"z2\$srCH;^+mȮt˫ CaI%7&GaGO 達6<FPW~ͷSxt6LjDZ= 'eo•\aeQ<\4uJ^07ᦥq= q{gmsacL^aeA\7Gy; mNR8y[Xge׆% 'q)pE+ǣ`tln J }+j, pث~eE@!Q(o!!CH',@?olz#&4M]H Z/I  OȻҦ&ek2FydUڇIQ}1GYTn}N7S>GCKoo)+8r&/Ayrp#~:GeĀ54V3% J]0_lO]S:i v GC9|6Zv,L],$~}1.isHT5.A TI  !GŽ1ա?tͬ?o✙VX5I|q6U4? ,4iH.ιɟ VK4e:nU.vnm1&k6R_&vX.dGqu[N [z8A>}\Źdyi vPM̓G| Iev +Aqy"iihݬ5p6t炃yIB"?!sHka "J9=ga.`_ ]"X@l_ҷto1kxer MtoFǏig_zub:e?f:)34b܅'HpyoPi| IE!-p0X*WE+a}omqFq-tkاS2wܵ=q͜NWu-E1[3Wz" "G FL7\|jhM`x3_0iT+tGU]wR:  r+kf)HT3l+MԝJr5ݪt5$S;*ѬN90ɈLYr}C)Qr zҶYSi bܜM$[ͩ- T r~Wg }.)N= XioFlN !-ł=W^ Mr 9᪳W96QO̚ɸ34C=iMp#)cJƶ\%U'ُnkj9B+vYY}.֟쮶Ql͛e^{ Yڀnm29RVJL+A^=^ԧnԝ }P,Z}Z>&~&a@*!㗅npECDQW/ @}Es]$efRaAvo/́<ae j)N)cà/mmg{Sr _4M9\P IrV63^{Z7̠AHH&i pzvr}yuō**Wg'߯j~|rSlƫ{{$-ЏؾwGVS7Hg4{/>Qމki%!rP-3ϮY֢O8 ˄~ܹfecQS[DU> nӘZsUe\Ϡ)$8>3C q[F`>G!n]dÄylkh,&0n4]t; G"Dz|j9sY22P1Er] FRxȝ(:GA0iQdv)L[a Mg[mxu7/4ŰNՃRb?a8O'eg*7rVAnՄ$eqrWCTZ6׽o_u<'Ia7aw5X:TGW]xnnν? ,@ ҋd{ݥ0&qb, #6 '$+ 㱩D7㘤 #Z(l**g]R9-&s%pa _KY0\jw W_ނc[cY+YP6iݿe&jh YTX&̊B[2jD@dnQsl h74l^/-Ө 2V^gTثjt9]F=\Ыp$BZ-,|!<}1:tL*_{z(|% 9^NK]KL3i|יn,J4˰ xZ9a.A f)ce>aϋvuM@oi:v8+WmؗAppp2mqn2b`Փ`bH ɸM&SZX33f`/cLB0x)\s%% <fI.{L59_Y\hs#P-mqyi&"HȬJ#QZ.h@򜌓4&Dy{yY_q@#$3GEJg!7̿ ͙9W!Tzc=c-9\5Wq{uy^!O{%ǫIIF  f7o3ZRu64XyRs>j "}Xh)fbA׌ -$Bnf0!L1An`kckl& zìA05j`8rIQ4ZEb?ԠR:/H>WMuonq߶"[4r][Aw9\/Ƚ&04v/z:t ?a@J imն$/gE娹wr)/f`k|`̸ $dժEm8J.*lD-ފ\eCB0(tbu"F@G37VH^r6bl sƝcLs:o2s&}#Ex'\#(Wt̋INӎg~8Ac}0PA?`j 'iÛAk"jBO-&{sLB4b\c,jx\FR][QDRIOwhB>J,w !t( qs|@WXfnha/։N'@E3C./IAUꭐ^f=Z"cc fg)<6 R;rI$o,F@h.}?2tz2IS'²psak S**4ȳkgCqPrJ2JI/$⸼,G|q*3G33٫ȃ0D1+ʂI=.2=}vUPyz[؅NqKMs>,o/̀4xK£TQ֭Ok5 {[B|~B +ͱNQK@^*:i4 p W, ;~YzrKEmEFYC(aR7ŨwYwE&!4M+S΃w;U2P"`9C05%©#Zb~(H%tVfsdZ2gѨߴ<>u,Dth︤06ZFۘx^,Gf/|"ald|͔tj v};վl6i|UR`kq%~3> 0X$9}@C`ynJiS-" 5PV䱫engmQf@bKG$;df'n)6ܣW9)meE5*zx*| %DwEC?tI}nf1yyʅspU_>Ijkh6X][~X󔯊s_-~ &=>Ro|D-7cK) rGc8n}ALS߱ڋ^mח]YXX:qÈ漷\":ƥꝢQ1(82Z z̏Sq@"[T&=RLx9w +ܲb%DO Z(0Jֵ`Ƨi6 Yd&Z TAħׄG1wT=Zw޳U xo!BLݯ+}[ГML)7D>8ySӆWf= 8U= ͑3^42DlD܏l2b2Kx'SܚH)MJ`l lL28L{)#|}4aodJ{,f@jƁ˚Iz,b3STF3V[vl4 gIcPݵiJ` \8y- ^MEK_?oԳdvٔEtl`՘O#g1mq֝і-l9++1)SgJNTdպWK* ).;gV[PPc# $Kv"NaQr#UG3=۝ՖA6wsR( #Y rV}A;OT9 = uƹ%շycR導c O"q 1:~ivF=7\pi@;}K擈fj 9yo'VV!mgWAT0`7mPL4? #FZZaȦ}ӄaJy?b6KS˽U-;6yŦ&'* D-{2\Lk!I Mbu 3M|q0#x΁XLTՓLIIyU=Z΍z8zf)a1nKwrxe%Qћ7m '΍4AT[݉92z(Oڍ|j^k$GYi@O}sMN 9ճXYcnݦ'U0mꫥ-[C@9+g )>os.B&N_ =4,'МNx]1E \4(JYTC $eK#,p!1c"W7Rdq OD5=FXyRp8/*o~ajzQw 0ϊ Ii7"<3r"/R0!Y3Sc)^7pҵqWնb3Vx̌E_\%{d+r%-bS>o=3h /)]#4:|c<<ǟ5h;|JWJ4l=~BOU\LaP u(gr哄y`T ES Gg%.%0J HA5=^O (@d{V!ӊj"(\u:Vޖ@B|?Y4!o*M cJlٕNeWP10)Ca>zO!Iͬr&X*f.[-#M_ on\LFFBM|t,zɋ$:IwIY}Dz4) ף5l[`r-}̍|oRGQhM=X%C9]s}F6JuP1jL= !(S1ry!M[JמfWrLz^-图jF9xd^cԢ=1beþerʕFe;բ;iتҚp+sSD#<؁םenaNi%Zj,Sec&:Whېaf;p'Sql-NBˏz0Ϯ0o~S}wYl l/GIjȚN`FB{;A4BΔ)St'33skOl[?Sh&3װrk6﷽$ES+Q1c9f@c( M?* $<t8TC+() K*rB\$yeI4 'gpRdú)CVkFCa&6!DޞsؑpwU\c+u-yT(&<6燦%$c5 +"a]~ Iqh9|mx讷A\*^ ;On~bߢre>bz>EOuI7}4e&Z{N쯿;~Sme̪-8w(/p#d 8gZ~vF%:S# f<*TjwhtVnRâ fĀJ7KYueh`^OH(Z^X8lEp꘷%Q 7\¾R!- [l!&ȋh Ֆ0 0&vCX)wwn~k"AS"]$EDZϟwsw3EЊu`6tZ]bPa/I1T.,bf]OZ>)ǯ2Aoa%x;])Ig>C#y{_ L76 #cPh ZPJ|Gd@xk΋pVaG0Ad#0MThCѐ&~Ef:mahPTuXЅ:;wdKϢq dN+> M\gVE:ovff15&OXG"@lP}3ZpjtH골~Ǩ,IDp%&?Њ *cb,tRFPf<R+":0@|RRJB`Qqܵ'ڮuõmsFEEkŰ*w(>Ņv0pF^9QacYKVcmge5~F%Iy(}ҳ:~45<+Sٸ S4Uh5{]TS <,)S>X ͓AlR!\XdAD_}'̃\Oq#ʲ봖_b14Kh$K~a~PBL |yYqlE@#qN?|"]{O9k. a-'f#0HN#7ۘ0>$0`$N^BhƞAcdIWV%x(ZOOgd$OuNjЩܕ/n7kT+#{e&+#qȔ=]u 6/WB1EE+{C>x0Vݮ{XXq: ]뎇!"U_k߯Uc@d>f2p*ia1-xbMFs4QɽW-&ZklRI[8aqR'Flcxi |`1kk9gS-N.D~죱%2NFrjȠo[YV[AFkWb{>Q+ K#XSI=C4(yrL?g0! (T]_U*y%a< פ8<ڰIk4[bP*6z?;ɟ$G';G: J  C]RhMM,snHb _8AR>gi ' @CH/c^\z7RB ģp0z:Z4Ѥ,z&:A]l47ڝf0Jޢ(3KDsotk,3 -qڱBD`8|rw[/Lתvz2' @2MFLAt4bsH %m uuW: j'&HfOP_QsD qcYGd@A6\hurl|%-̄\!Kh8tOvBF޲)l*̒Κjn4\ Ӥ1lļm/Nvj5 }AC?~rwY?#'tC5%#V^{a:yE" T8&Qꈙ?_qʲuWΒwc[[LaYy8Hj}˽#mY} @Ky} e"fRMFVhBRȀH4'1Xtޤԑ#&D%#Rnt^m0LzKJ9>O&+W$ڌ¯ c/A"%KN"<ڏ#}ԻXEa+Y=n{f|E4v&g4ɤH=tYN MU_ Q^v8kN{^V \eZa@J*̓i?8!Q5:ѿVEuQ}?,-@ TpȚ-;(P'W;V}i?hmq*:r?Mj}|P$OQ,5[A2k#㗦ޕ g4Wțȼ06͓AjY@mzP'qv ,4\uO}ڗwc_ j1擆2a(l"B՗(ƻΩMr2k`X:VoQ֝ *QghXD%#,FQiJ7Mq8I|%FbZ~B"z}6{q'Yxkd"V 6=^7Zxa_IW~tѐWϐT APfcIش2z$7(@Ÿl 5RGI_, /$|t25SrܝXd` )J1JTcS $:t@^!Ra)~[-  :'(Ձgӌ{7LKkp7UYF&9ܼ*<%aOSY39:NOUj0p,IU)i*}}S+*XFel%כ\QtS8@B'ga/k~Z4&"%yC۬e_=GmH!/1o|XP7pN㽡OZ˴h,JLrXh'a^Q&ɓCv>O^ࠄ yE.ԓ%;/{-c& F8yhhT)gۉUkד >~P_p5ҏd C}9 oR$ZYB.3d_dy x50^4p4Cٯe鐡Gih`>X$7K( 8Be$BN'xeZBgc zI.幉 9yH`!5$+큹L{f {H]ĺ%,&KqW`{|"2 ]xR K]bds~h5  :r$ I]Ԑ <},aI _E3YoڂP}ebޓȏ˿'? >;*oF䤩:ʃ-#(Qb53bN^ޘ 9ŭ:m:̤`pLܹSVՏq̬Z&ڹA>R7㣠[[tHک7kr^viyK6~c%dMgl@$TJ~-)=oAgR7dK΍-Ԅka Nf<ܰJү8|$s4miėXZDs1(v)?<'j cZL 3/qI1IbJf*1.p//o˔MD٤AVqfhPm@E |/M%Sw zf.aw6*fDYjVZ0hrؠ/Q8M{ЛkGt-Rb-%Q}-wsniyHjaoei4*\rʳ<"L'/rd*0U~|UP_VيՁ 2):VԽ2 ʪP"ovg@&(m|A;ak'azv3&F YoG:𐷠|̵oRY'lH#H9 ?AQ5GƯk @Z9Nk:UiZ `DL7xN{ĕ_g\q*[ꢩA })iIS%\g\f hiԬZÛv'լȧ1*y--0=kÖ/Fݼ`Z&/1x6?;M*a\0yL6t]XT2EaO8u%“ﯸWHhW9$#WJb,2 w+;UgVQjCW~1>a)J"Yr/Z<ǭ9ԇV-?Liy/niN92U N>(EB}4jp_1~KߗO8PG] '; rB,aQlf 8Q,5HWC= W7[Rkar *پx|!W-l)ZI&n} # \ g1仹o4G { ףޢ [Y _=솓3l:L[[ w,|`9u~< SibV7koK!w0N_͙vy_O3!8H0UaXRZxf?^9$/ƂLeWcHp ׋z:v[I&鹄n_j_qhntLr d#(B4MuLx8@3xj(tvWy q`N2q(#vص޹-S E8!K.eP!aSl>,ؙDJ5BI! Ls2 pS֊XHs>3?h47 #d;:<;;([UArۿ?fPiVJɺZ%lBuu&I/g ZR̒"4˜YuR|Vu0?>ר=L͵TT#" W8)Q6º7M;jۺ'>Ȑn>`&-T:`Ew~kZɂuR,NA=V #ErN̻ p6[b{ll6~iC@Ys5M³m?n4jZD+??@}GwYߞMKN)dضˋJ~ _w_k_A-zO:۟hΓ\5<_rR"NMPe y- yE$ 1&@o#ST<F, &d}d~%_`G X?~pL-_Z3rVds2p,g|텯_(2@2S\/ұK"MLn 1|n(*ѝ#+."Y<$떜l YLMR>ecg$OXMc. ߘAeI8\T<~̜9"s{ĸaf8eI"ZI0_1G[SWT)\^MZt"p܌M Mg̦ b{)uc<>KJ{ .'-t3v}vu{vu/R'%Dur]P~6WAU&\(JBK$KI˵:卓nf 2$z &swڏ٬T y6Iz_'0 &8T2XN#ց*`yƷTckqX1@b*}n5X]F"h_Ƚaq`Sx֜zz^ ~Ng$.r2g/+UkX˶6Q-{<1eP"1#W&f c a(Zt˞-Dj`tN@l"LĮ8JgXS`%R:w-wˮͦQ5ƣf(my[ 9$F3slH muʪ\oJn#76aL)$9<؈w%rxpTG0,7qw1L &B+!.J皵*ax@ĥX"*a΋3 yfEgB6+VdUb\\sJ) QNW90-V/ R`rI)3'ӟ۳zwnpqVg|zT3whjNVf0[G RqR@Ed9,U`K "cCzܙJ^m ۗHTa=6zF߳mCϰY#'МNx]ڤK4P,gE: ;кK``>Zv˟7U Q- 9\w^R6`q\RMN I4欽3bTi 6-kb /O+<\son<`1?M;~jR/E$f6* ֧e< \ūu!`zY-Ÿ-d;ˢ86޿ .6PID !j [T`覚l$!%jgL${{ȶ﹟S^eքY#7@L홨OBn΅N.;nnGfYنCh~jQcvxJBoF(ԠTzswvfܶ֍ OC3FCUYدXdۦ%$4ޖkFg?vaZRƪh?ɬY揃6SL/4{2^*9x1qé]7FG˴~[fE5;JާKCUPOO>GXCk[C3hm{ .>U'C@"NLC,%G@)wyIwpϻ !$hDDQʗ%<8n=w{kGV|\b%5۶9(:OZ+u * JM- rx"._ϫ1X(ֻ҉5=9lXQB<0'ʧ,kM|j?Hà'{ MrP7]_!t`_I.jk갚/DnP!kF^y_&&[td6Rw RCX9egm98;j -$ۛ,]핗v]y{W=;dJ Z+)c&l=AʺKtII aP/iS߈j\W-"J6k /ϟW㮘W6Z濤'}yp)d*Q TnunzI}3S24xW"IMCw:$Iմoȧ2 ュE4ծ 2U6u͊"x7B؁`?P*&YK!k.u٣qmpwȫZl= v-SZ~矆`Xr6"[7\C%)RiS#ö8١^;*p')j+||\ M*d/ҫ n/=XxѤ}~x70۶=SUiJyYj_<\{x|>"ݜ^1Gh\$})9oH ?GE<J:e=ͦ6Z ^N&'qr4Q^-,{XNBxn#+dpSϷ9dp좖XՈifXp5v!}ǔ@/ KCEq igsu&tTyF&ɼ,UC; 3yOv:[n|5_oH-Q^sz~EgRؽ!o2컸0 __˒.(wP$7h#@'P2㏈Nђd/ÉCGE5aWfC 9ud]ێN&0DMQae҄3v5 z<jr,uW-X%-Y]z勒'tRwn Jwm" Ko&v"n¬]p :?ymDw#N2,Ujp0uua; 8`n"u}CEx. #4ۣZ?H!p`:|ۺ 0cr7Oq^NoAIB`#GIE8hH8C "F8% s>lu}9м=JfO3cYIn7gTljIoUR47Q?N LtvĪS K"է'7}mR_("^P(* S,PǙzI<:Ls-%{KJKΐ3:_xSĮBj%+Am? )xx@rTTc5QSs,X=Ҧ ]gG] IDi%wAaFwNmT~T>-F9ynK d>ooOsƠ?z%_H__2C'?T4@5Kenf&~ Ɏ3H;](V:L}Jd#s{Soҿo  %㐫=Bؗ[]-g#a jPg'fIFzХϝIBW% yr:fF> VIp$Ev()BM9Q$J@3x"f,B+/V@$i\7hfvNjq`\^eZ1%.*.I}h &!:zS5[$۩]G@wqͥ\΋1 X-=T.kձ!87wǑuO%RxsyRR/W(iC,35b2Ml-߾wX@='ކXD#p#L3= @ctqUETqT}MibGz Xgwk?EĞ}Z{L]HV:-&dhU;Q)!T?@U%;C^Xط:D(온ڷ#V› (P/MM{U.U W _0Q(t96>`bNgƒ[bw8Z*M%gۻf2osx_W<[:FHnHAW?`;{<@F;.x"=%~ "5K#M6{!j=HLaLO).ܦ0 10)5 \ <qGe,e}>ʵ QO;TH{\ <-vA6|MbBދ7Ng$۩p,L6= o,фxmӢ2F]u\9ivvm2>$4ir ݥNZm@g&TZ?'W`<;K5="xߴq$Ȗ-)ʂ–) ̓c-S3l1 \bɜw*Yp#"5jT<^x^R)MDS]hBa/C T}*-4pm T6gwDo/p6ڻN\|ׯ!G*Ҽkzeu*gOF*t-(٥r9 ϒ_n_EC|ϋ t—M'?{Me\cN|$(E|Q)I(Gb3t#!ZSatrd[:Ul_ҡ7-۪RT4t o:Q YDpj-s^0Yr]"e17}3鷈E O] 7Ll5ˬOޙM߇qD M:fr:}]Ew]x_D9vlj}2hxDc'폶)y)4(=5Hxq85)If'B'-deۯ& 0tAhOtnݞ͋()5[ǧ6͈nHSt.<#}"ko9p+%)yh\,Y;H< PO W!y24Ϟ?juwZCiH=qHLS<XDO{XdQK5SW'I+xp1_LGbjꊈ{rW*o>s 0!v8 K-162T=("#f<>ySmv}^\(Cʵ(D3!}?oIMEӑ!U@hh?YC/ΌJ6 Product Marketing Archives - Edumovlive Edumovlive Wed, 07 Feb 2024 02:05:24 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.6 https://edumovlive.com/wp-content/uploads/2024/03/cropped-edumovlive-logo-300x215ads-120x120.png Product Marketing Archives - Edumovlive 32 32 This is How Instagram Stories can be used well for Brand Building of Your Business https://edumovlive.com/this-is-how-instagram-stories-can-be-used-well-for-brand-building-of-your-business/ https://edumovlive.com/this-is-how-instagram-stories-can-be-used-well-for-brand-building-of-your-business/#respond Wed, 04 Apr 2018 09:43:09 +0000 https://edumovlive.com/?p=12806 This is How Instagram Stories can be used well for Brand Building of Your Business- Instagram is one of the most influential and used social media among the youngsters nowadays. Through Instagram, you can share your pictures and a little context on them. Digital marketing has helped many entrepreneurs to grow their business online. Earlier […]

The post This is How Instagram Stories can be used well for Brand Building of Your Business appeared first on Edumovlive.

]]> This is How Instagram Stories can be used well for Brand Building of Your Business- Instagram is one of the most influential and used social media among the youngsters nowadays. Through Instagram, you can share your pictures and a little context on them. Digital marketing has helped many entrepreneurs to grow their business online. Earlier they were not able to reach out to the millions through offline mode but this digital era has completely changed the scenario of brand building. It is now easy to target the customers through social media sites.

With the introduction of Instagram stories, the growth of businesses has fastened its pace. Though the idea of introducing 24-hour story feature was not originally developed by Instagram, but it has proved to be an important source for brand building. Some companies have realised the importance of Instagram stories and have started building their brand through it. Companies are now able to engage with the audience in a fun and personal manner.

Instagram Stories: HOW TO USE INSTAGRAM STORIES TO STRENGTHEN YOUR BRAND

In order to take your brand to the heights, you must know that how Instagram stories can help you build your brand.

So, here are some of the ways in which this feature can be effectively utilised:

1) Showcasing Your Product

Showcasing Your Product instagram stories

Through Instagram stories, you can show the feature of your product. People are interested in knowing the ingredients and the material used so that they can know the authenticity and safety of that product. This helps them to know more about the process involved. For example, in the business of block printing on fabrics, you can create a boomerang of how the blocks are being used on the cloth. This develops a curiosity among the audience and they are more likely to purchase it.

2) Deliver discounts and offers

Deliver discounts and offers instagram stories

The more stories you post, the more you are likely to appear on the top of their accounts. If there are any discounts or clearance sale or any offers, you can put a creative story related to it. Attractiveness in your stories are most important as the audience will want to view your story again and again.

3) Cover your Events

Cover your Events instagram stories

Every once in a while, if there is an event organised or attended by you cover them in your Instagram stories. This helps your brand to have an emotional connect with the audience. People will want to know more about the brand and its working.

4) Go Live and Interact

 

Go Live and Interact instagram stories

Instagram stories have a feature ‘LIVE’ which is the best way to invite people to view what is actually going on there. This feature acts as an advantage for the companies because notification of going live about that particular handle is sent out to all the followers by Instagram. This makes many users log in to view the live video.   

5) Take over others account

Take over others account instagram stories

Many famous Instagrammers take over the accounts of other famous personalities in order to target their audience as well. There are high chances that their followers will be interested in viewing your live sessions or stories put up by your brand. Influencer marketing is a big thing on Instagram and signing in to the stories of others help you to connect with a different segment of audience.

6) Share tips, facts and tricks

Share tips, facts and tricks instagram stories

Nasa has mastered the use Instagram stories, they share facts about their space crafts and the details of their on going projects. Their stories provide a lot of knowledge to space enthusiasts. People get to know about the eclipses and shooting stars. You can also educate your audience by providing or interacting with them about your ongoing projects and tasks so that they get to know about the culture of your company or brand.

Your brand can take the advantage of existing fan base or can create a whole new lot of interested fans. With the introduction of Instagram stories a brand is now able to expand their marketing strategies.

 

The post This is How Instagram Stories can be used well for Brand Building of Your Business appeared first on Edumovlive.

]]>
https://edumovlive.com/this-is-how-instagram-stories-can-be-used-well-for-brand-building-of-your-business/feed/ 0 Ten Tips to Brand Your Product in Market https://edumovlive.com/ten-tips-brand-product-market/ https://edumovlive.com/ten-tips-brand-product-market/#respond Wed, 12 Jul 2017 17:09:13 +0000 https://edumovlive.com/?p=12723 Whether you are leading a large venture or small business, branding your product or services is equally important. Branding defines the identity of your product or services to your team members and target audiences. It sets the base for your business, defines your value and also determines the appearance and sound of the product. An […]

The post Ten Tips to Brand Your Product in Market appeared first on Edumovlive.

]]>
Whether you are leading a large venture or small business, branding your product or services is equally important. Branding defines the identity of your product or services to your team members and target audiences. It sets the base for your business, defines your value and also determines the appearance and sound of the product.

An effective brand can bring all on one platform to share and connect with each other over a project. It helps in building loyal customers and leads to higher sales and creates brand uniqueness in all times.

Here are ten tips on how to successfully brand your product.

Review your Product: It is important to go through your brand in detail and find out its exact position in the market and relevant clientele. Your brand should promote your services and help you build links with your clientele and make you stand in the market.

Consider your Brand as an Individual: Think of your brand as a person with a particular set of belief, values and purposes. It is important to have understanding of how you will be perceived by others.

Define Objectives for Your Business: Find out the real purpose behind your business and people who inspire you (brand heroes). Such things can help you set the brand positioning and identify areas for brand communications.

Set Long term Goals: Don’t set high targets for your business. Be clear and honest about your branding; tell people about your company’s values and what makes it unique.

Keep Steady Tones: Always talk to your clients in a steady tone and provide details in a clarified manner, so that they should know what to expect from their product.

Avoid Repetition: Do not repeat the message again and again as it will ‘irritate’ your customers and will make them run away.

Carve Your Own Identity:  Don’t follow big brands, build your own identity as it will give you an independent leverage among independent operators to attract potential customers. Such clients are always looking for something original and unique.

Stand for What You Believe: Introduce that product which is unique, smart and bold, something that defines your passions and can move with ever changing world.

Offer Promotions: Try to give as much promotion as possible, such opportunities not only attract customers also reinforce your mission.

Respect Your Customer: Let your customer discover the mystery of product. Do not offer all the benefits/gifts in one go. This is the way to maintain long term relationship.

Also when you are launching your product in market, you need to think about few other things which include logo, color scheme and taglines. You need to follow necessary legalities related to copyright and trademark.

After all it is all about launching ‘your identity’ in market.

Good Luck!

 

The post Ten Tips to Brand Your Product in Market appeared first on Edumovlive.

]]>
https://edumovlive.com/ten-tips-brand-product-market/feed/ 0